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In a World of Full Spectrum Foundation Ranges, an Ulta Shopper Is Told She Is 'Too Dark for Most Colors in the Store'

It’s 2020, and after decades of greige, beauty brands across America now regularly stock over 40 shades to accommodate a wide range of skin tones. But as Ulta client Ebony Kankam London learned when she attempted to get her makeup at the beauty chain’s Holmdel, N.J. location in preparation for her baby shower,…

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